Project Description

Shield Us Campaign

RMG was selected as a strategic partner for the Health Council of East Central Florida to help activate and publicize their efforts. The primary focus of this  relationship is to market and document the HRSA Vaccine Hesitancy Grant awarded. The objective is to inform underrepresented communities about the dangers of COVID-19 and the positives of vaccination. RMG is the full service agency of record for this project. Strategic partner IDX.Marketing.

ABOUT THIS PROJECT

RMG Developed marketing strategies, managed the budget, documented events via photography, created video commercials, radio spots and all media for the distribution of the messaging.

Additional Tasks:

  • Tracking
  • Reporting
  • Business Process Improvement
SKILLS NEEDED

Web Development, Video Production, Photography, Video Editing, Project Management, Branding. Media Buying, Marketing Strategy

CATEGORIES

Web Development, Photography, Video Production & Branding, Marketing Strategy

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