ABOUT THIS PROJECT

RSM US – Video Production & Communications

RSM US LLP is an audit, tax, and consulting firm, focused on the middle market in the United States and a member of the global accounting network RSM International. It is the fifteenth largest accounting firm in the United States. The firm has more than 11,000 employees across 86 cities nationwide and in Canada.

RMG was selected to create internal videos for RSM US offices. This project was a product of the COVID-19 pandemic, and allowed the RSM team to create engaging content to share with their team members all across the United States. This video series, made up of over 100 videos, included animations, interviews and the brand standards of the national firm.

RMG has also helped create videos to showcase industry trends effecting their clients. These videos have been used to promote the brand both internally and externally. The United States and Canada have leveraged these videos via web and social media

TASKS

Creative Direction

Video Production

 

Through our videos, both internally and externally, it has been important to articulate the services and value of the services clearly. Our aim has been to assist RSM with the simplifying their message and relaying it to various industries globally.

Internal videos were a staple to showcase the cross-functional nature of the business. External explainer videos and concepts have allowed for understanding outside of the firm.