Bull City Dental (NC)

web design, maintenance & more



RMG was tasked with giving the group at Bull City Dental and A New Reason to Smile (Durham, NC) a refresher within their web presence. We not only gave their site a face lift, but also implemented several mechanisms that allow for better SEO, functionality and back end management for their team. Reality not only allowed the Bull City Dental Downtown team to have a new and improved web presence, but also manage their social media and advertising. This ongoing campaign allows for the Durham, NC dentist’s office to bring in more clients via all platforms and funnel them properly through their website.

Dr. Desiree T. Palmer is the owner of Desiree T. Palmer, DMD, PA and Associates and Bull City Dental that opened on historic Parrish Street, downtown Durham, in August of 2015. Dr. Desiree T. Palmer and her team of professionals are dedicated to maintaining a reputation of excellence in dental care. She has over 30 years of experience in the dental field and strives to provide patients with the best dental care available. She graduated with a degree in biochemistry from Mount Holyoke College and received her professional education from Tufts School of Dental Medicine. She also holds professional memberships with the American Dental Association, National Dental Association, the American Association of Women’s Dentists, the Spear Education Study Club, the Academy of General Dentistry, Old North State Dental and local study clubs.

RMG Task

  • Web Design & Development
  • Consultation
  • Troubleshooting and Initial Goal Creation
  • Graphic Design and Layouts

Before RMG:

  • Minimal Online Reviews
  • No Facebook or Social Media Advertising
  • Non-Responsive Website and Presence
  • User Experience Issues in Submission of Forms and Appointments

After RMG:

  • Positive (363%) Rise in Positive Reviews Online (3 Years and Going)
  • Additional Facebook and Social Media Advertising
  • Responsive Website and Presence
  • Direct from Website Submissions of Information and Appointment Setting
  • Calls to Action on Web Platforms
  • Google My Business Lead Generation Increase
  • $5000/Year Savings on Website Maintenance and Advertising